News and insights

Discover how Chinese automotive brands are reshaping the global market, with a focus on their rise in Europe and dominance in New Energy Vehicles.

Discover how European car colour preferences reveal untapped revenue opportunities for automakers, with a focus on regional trends and strategic marketing insights.

Explore the global shift to BEVs, regional adoption differences, and how JATO's data-driven insights support automotive manufacturers in navigating this transition.

JATO Advisory's automotive data analysis reveals how car value-to-price ratios evolved over a decade, showing how technology, brand positioning, and strategic pricing drive market success.