OUR DATA

The clearest view of the automotive market

Specifications, prices, volumes and incentives, connected around the same vehicle and described in one common language

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What's in the data

Three connected views of the same market

1. The vehicle – how it's built, specified and priced

2. The market – what's actually selling, and the real mix behind the headline.

3. The money – the incentives, offers and payments that decide what it really costs to sell a car, and where the margin ends up.

All this data is built into the same foundation, so they work as one connected picture rather than separate data sets.

Explore our solutions

Data most people can't get, in markets most people don't reach

Some of what we collect is publicly available. Much of it isn't. Our data is built from hundreds of sources, researched market by market and brought together into one consistent view.

We gather data and insights across passenger cars, light commercial vehicles, motorcycles in India and quadricycles from selected brands in selected European markets.

Direct from manufacturers

Portals, configurators and price lists, tracked market by market so we catch changes as they happen.

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Volumes

Sales and registration data showing what’s genuinely selling in each market and how demand is changing.

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Incentives intelligence

Information is researched in the market on a regular basis to capture new incentive programs and any changes to existing incentive programs

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Researched in-market

Intelligence gathered and checked by people who understand the market, adding the local context needed to make the data consistent and useful.

The same safety system (for example Stability Control) can appear under a dozen different names depending on the brand and the market, which makes any real comparison almost impossible. So we describe everything we collect in a single common language of our own - the same feature names, the same definitions, whether the car is in Chile or China.

Data Definitions is our own dictionary. It means you can put any vehicle alongside any other, in any market, confident that you’re comparing like for like.

A car is rarely quite the same from one market to the next. The equipment changes, the trims change, the pricing changes. We never assume a vehicle is identical everywhere, so what you see reflects what's genuinely on offer in that market.

At the same time, every market is held to the same standard, which means you get the real local detail without losing the ability to compare across borders.

Prices move, offers expire and specifications get revised halfway through a model year. We retain the history of those changes, so you can see how a model, price or market has moved over time.

For more than 40 years, we've been researching automotive markets around the world, combining multiple sources with local market knowledge and a consistent methodology to build a clearer picture of what is happening in each market.

The JATO UID

Hundreds of sources, one definition of a vehicle

Automotive data arrives from hundreds of separate sources, and very little of it agrees on what to call things. We standardise, validate and link that information down to vehicle version level.

The JATO UID gives that vehicle a shared identity across our data, so its specification, price, incentives and sales performance can all be connected to the same vehicle.

That's what turns hundreds of separate sources into one consistent view of the market.