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ADVISORY

Bring us the question.
We’ll find the answer in the data.

JATO Advisory is our consultancy team. Whether you’re pricing a new model, planning a retail network or entering a new market, our consultants work through the detail with you using JATO’s market intelligence.

 

Not every question fits a standard report 

JATO’s data platforms help your team follow the market day to day. Some decisions need more than that; a dedicated piece of analysis, scoped around your exact question, that your team may not have the time to build.

Our consultants carry out that work with you and present a clear recommendation, either as a one-off report or as a regularly updated dashboard.

Who we work with

Analysis for every part of the market

Our consultants work with manufacturers, retailers, leasing companies and investors.

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Automakers and suppliers

OEMs, NSCs, OESs, new entrants

 

Pricing, product definition and market entry studies for new and existing models. 


Typical question

“How should we price our new model against its closest competitors?”

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Retail groups

Dealer groups, retail networks

 

Market and brand analysis to support expansion and network planning.


Typical question

“Which brands and locations should we add to our network next?”

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Leasing and insurance

Fleet operators, insurers

 

Analysis of vehicle specifications, prices and demand to help shape fleet portfolios and insurance risk models.


Typical question

“Which models should we add to our fleet as more drivers switch to electric?”

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Professional services and investors

Financial institutions, consultancies

 

Market and company analysis to support investment and due diligence.


Typical question

“How exposed is this company to changes in its main markets?”

EXAMPLES OF OUR WORK

 Some of the studies we carry out for clients 

 Every project is scoped around your question. These examples show the type of analysis involved and what you receive at the end. 

Price positioning study

We examine how competitively a new product is priced against similar models, looking at both list price and equipment.

  • Competitive basket identification
  • List price and discount benchmarking
  • A recommended price position
Powered by JATO data

Our analysis starts with JATO’s own market data 

Every project draws on the same data our clients use every day, researched in each market by JATO’s local teams.

Where a question needs it, we combine that data with external sources and your own figures, such as sales or pricing, so the analysis reflects your business.

How we work

What happens once you get in touch

 
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Discovery

We talk through your question, your market and the decision you need to make.

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Proposal

We send a project plan setting out the scope, timings and deliverables.

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Analysis

We gather and analyse the data around your specific requirements.

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Delivery

We present the findings in the format that suits your team.

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Review

We review the results with you and agree any next steps.

MEET THE TEAM

The people you’ll work with

JATO Advisory is led by Alexandre Parente, with senior consultants in each region, so your project is run by someone who knows your market. 

 
start with a conversation

What's your next market question?

In a first consultation, we talk through your question and what the analysis could involve. Share a few details and a consultant for your region will be in touch.