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Better OEM decisions start with connected intelligence

From product planning to pricing strategy, better decisions come from seeing the full picture. Connect the insights that shape commercial performance and act with greater confidence.

CONNECTED INTELLIGENCE

The biggest challenge isn't access to data.
It's connecting it.

Automotive teams have access to more information than ever before. Yet critical decisions are still often made using disconnected datasets, siloed analysis and incomplete market views.

The decisions that shape commercial performance rarely happen in isolation. Product planning, pricing, market performance and competitor activity all influence one another.

Without a connected view, it becomes harder to understand what is driving your performance and where to act next.

Connect the intelligence behind your commercial decisions to:

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Launch products with greater confidence

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Respond faster to competitor activity

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Identify market opportunities earlier

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Strengthen planning and investment decisions

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Align teams around the same market view

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JATO Advisory

Turn complex market intelligence into clear strategic direction with expert automotive insight.

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Competitive Analysis

Stay ahead of competitor strategy, market shifts and emerging threats before they impact your business.

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Specifications

Build stronger product strategies with detailed insight into vehicle specifications, features and market positioning.

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Volumes

Spot growth opportunities, track market performance and make more informed planning decisions.

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Incentives

Track incentive activity and evaluate how discounting strategies influence market performance.

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Monthly Payments

Track affordability trends and understand how finance influences consumer demand.

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JATO News

Stay ahead of market developments with timely alerts on competitor and product activity.

Trusted across the global automotive industry

WHY LEADING OEMS CHOOSE JATO

Built for automotive. Trusted by automotive.

For more than four decades, JATO has helped automotive organisations navigate change and make better commercial decisions.

Today, our connected intelligence ecosystem helps OEMs uncover deeper market context and act with greater confidence.

Automotive expertise

Our intelligence is built exclusively for the automotive industry, with more than four decades of experience supporting OEM product, pricing and strategy teams worldwide.

Connected decisions

Our products are designed to work together, helping OEMs understand the relationships between product planning, pricing, market performance and competitor activity.

Global consistency

Our standardised methodologies and aligned vehicle level intelligence enable OEMs to compare markets with confidence across regions, brands and vehicle segments worldwide.

NEW FROM JATO

Competitive Analysis. Intelligence built around your priorities. 

Competitive Analysis brings together trusted data, benchmarking and insights in one experience.
Designed around specific roles and responsibilities, it helps teams assess competitor changes, understand their relevance to the business and decide where to act next.

    • Identify competitor changes sooner

    • Understand what they mean for your business

    • Know which actions are worth taking

  • Finance has become central to how customers choose a car. Having a clear view of that landscape helps us make better decisions. 

     

    Pricing Manager, 

    Nissan 

Insights shaping the future of mobility

Which decision are you trying to make?

Whether you're evaluating competitors, planning future products, monitoring pricing or identifying growth opportunities, there's a JATO solution designed to help.

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We are ready to help

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