Automotive Data & Intelligence in China

China

A rapidly-growing and increasingly international market

China is the world's largest and most competitive automotive market, home to a vast array of mainstream brands. It boasts the highest NEV penetration rate globally, with new energy passenger vehicles (BEVs, PHEVs, and EREVs) dominating the new-car market.

Model ranges, specifications, manufacturing systems, and financing options are often different from the rest of the world. Customers rely heavily on a digital and omnichannel approach, and prioritise advanced technology - smart cockpits, ADAS, and lifestyle features - as key differentiators.

Driven by fierce competition, manufacturers have dramatically shortened new vehicle development cycles, flooding the market with all-new models and frequent facelifts. Thanks to hardware-software decoupling, leading manufacturers upgrade systems via OTA updates on a regular basis.

JATO provides expert data and insights for Chinese OEMs expanding overseas, as well as helping non-Chinese brands understand the ever-increasing influence of the market as new products launch abroad.

Keep up-to-date

In China, annual facelifts and quarterly tweaks have become the norm. Localized, expert data collection ensures real-time tracking and standardized accuracy.

Define new products

Granular data on model-level sales, configurations, and pricing is essential for competitive analysis and benchmarking, and pricing strategy and adjustments.

Compare the market

Compare vehicles, brands, pricing and finance propositions in China and internationally using consistently structured data.

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Understand market movement

Track changes in volumes, model mix, segments and powertrains to add context to commercial and strategic decisions.

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Specifications

JATO’s global specifications database gives automotive retailers the confidence to list, price, and promote vehicles with precision.

Covering passenger cars and LCVs across 50+ markets, our data includes everything from technical specs to trim-level options.

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Monthly Payments

Understand market dynamics as customer focus shifts towards monthly affordability across China.

This product delivers finance-specific data across retail and business sales, including: deposit, interest rate, monthly repayment cost and external price contributions.

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Volumes

Supports market analysis and forecasting.

Identify sales trends
Monitor market size
Forecast growth

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Incentives

JATO Incentives tracks incentive activity worldwide and weights it against actual sales so the numbers reflect real market impact.

This can be a powerful tool for understanding price positioning of competitors in such a large, over-saturated automotive market with more than 50 brands to compare against.

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