Strategy & Innovation Newsletter

Edition 7 2023

OEM News

Elon Musk: Tesla may cut prices again in 'turbulent times'

Tesla chief executive Elon Musk says the electric carmaker could continue to cut prices as the world economy is in "turbulent times". The multi-billionaire's comments came after the company reported that its profit margins had been squeezed as it faced tough competition.
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Audi Brings YouTube To Cars, Other VW Group Brands To Follow Suit

In the not so distant future, Bentley and Porsche owners could find themselves watching YouTube while their EV charges Audi recently announced plans to launch an app store for models equipped with the MIB 3 infotainment system and now the company has added a YouTube app.
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Peugeot plans to dominate a small (but growing) part of Australia's car market

The e-Partner is just the opening volley on Peugeot’s plans to tackle the fledging electric van market in Australia. It will be joined by the e-Expert sometime in 2024, though Peugeot wouldn’t confirm any further information beyond saying it was still in discussions with the factory on timing.
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Chinese EV brand HiPhi to make European debut at Goodwood

Chinese electric car newcomer HiPhi is to make its European debut at this year’s Goodwood Festival of Speed, showcasing both the brand and its incoming EVs. Founded in 2017 and owned by Human Horizons, HiPhi launched its first production car in China in 2020 but has always been focused on building a “a global high-end brand”.
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BYD Will Lead China’s Broad, Ominous Electric Threat In Europe

BYD Will Lead China’s Broad, Ominous Electric Threat In Europe
Japanese and Korean carmakers took decades to build their presence in Europe, but Chinese automakers led by BYD are in a hurry. The likes of Toyota, Nissan and Honda for the Japanese and Korea’s Hyundai and its Kia sibling tested the water with cheap and cheerful value cars with big warranties and gradually built a presence right across the price range. Only the German premium sector was able to resist. Read more

Insurance News

Technology Companies Keeping Closer Tabs on Drivers

Two new systems seek to raise the bar in driver monitoring, which until now has mainly interested insurance assessors gauging risks posed by awareness and driver fatigue.
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Another EV stumbling block? Electric car claims are 25% higher than petrols and battery damage means they're often written off - which may push insurance premiums higher

New report says high battery costs makes EVs difficult - and expensive - to repair It means damaged EVs are written-off as 'uneconomical' to return to the road Thatcham Research warns this could have 'significant implications' for insurers, premiums and consumer acceptance of electric cars
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Digital Marketing & Retail News

Catering to growing EV demand: How digitalisation is transforming automotive retail in India

EVs are fast-becoming mainstream in India. The reasons behind demand uptick are many but the prominent ones are— rising awareness among conscious consumers who want to participate in the decarbonization mission, huge cost savings as compared to ICEs, advancement in battery technology & charging infrastructure and government support in the form of tax benefits and incentives.
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Column: Maximizing the potential of automotive retail technology

One CDK Global study found a gap between dealer investment in auto retail technology tools vs. those who fully use the technology in in-store purchases. Who has purchased or been given new technology doodads without ever fully learning how to maximize their potential?
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Leasing / Fleet News

Nissan launches subscription service for electric cars

Nissan is offering customers the ability to subscribe to a new electric vehicle (EV) from three to 24 months, with the flexibility to switch model during the contract period.
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US sees supply, demand mismatch as EV adoption lags

Despite electric vehicle (EV) production on the rise and new EV model announcements continuously in the news, still only 5% of fleets in the United States have nearly or fully transitioned to EVs. Even though consumers and fleet managers are showing more interest in these vehicles, many are still wary about making the transition and it is mainly due to initial costs related to the transition as well as charging concerns.
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Other News

Why Indonesia wants Australia’s help to supply the world with electric vehicles and batteries

Australia and Indonesia are forging closer economic ties built on what each country can offer the other in the transition to clean energy. Indonesia is emerging as a maker of electric vehicles and the batteries that power them. Australia has the lithium reserves Indonesia needs to do this.
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Electric cars are the future, but is the UK ready?

The future is electric for the cars on our roads, but is the UK ready for such a major change? At the risk of infuriating all you petrolheads out there, let's just get it out there - electric cars are the future. They are clean, quiet, fun to drive and help us tackle the biggest challenge of our era, climate change.
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JATO in the News

Tesla's Model Y is soaring in popularity. Here's what to know about the EV before buying.

The Tesla Model Y is selling well, to say the least: The small SUV hit the market in 2020 and is already the single best-selling car on Earth.
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JATO’s overview of local markets

Europe

As the market enters its third quarter, so the annual winding-down of production commences. The summer months typically mean sales peaking in the June and July months, but this year, numbers are further up on previous levels. This can be attributed to the unusual sales and registrations situation of the past 18 months due to production and material issues, but it should be noted tallies remain consistently down compared to pre-Covid numbers.

According to the Federal Motor Transport Authority (KBA), German sales were up a fairly substantial 13% for H1 compared to the same period in 2022. June saw a near 25% rise in registrations over the previous month, with EVs in particular seeing a healthy growth of over 30% for the year-to-date. Brands such as Ford have started to reduce retail pricing, an example being the Mach-E, now offered for between 7,000 and 12,000 euros less than previous list prices. Conversely, registrations for plug-ins and hybrid vehicles fell, mainly due to a lack of subsidy support from Government.

Neighbouring Austria sales also saw a sharp rise for the first half of 2023, around 17%, with nearly half of market registrations of the non-combustion powertrains.

French sales improved in a similar vein, increasing 13% on last year. There now appears to be a growing appetite for mild-hybrid vehicles, as evidenced by near double-digit growth over the first six months compared to the same timeframe in 2022. The Renault/Nissan alliance recently introduced its 1.2 three-cylinder unit with electric motor, fitted to the Espace and X-Trail model respectively.

As we’ve seen increasingly in Europe, cities in France are also beginning to see the introduction of low emission zones, for example in Toulouse and Grenoble. The desire to reduce pollution in built-up areas a key factor in the push to increase hybrid and EV sales in the market.

A similar sales story in Italy has seen half-year rises over 2022; 840,000 units compared to 684,000 in 2022, but still some way short of 2019’s near 1.1 million mark at this stage of the year. Gasoline market share rose to 27.9%, EV remained fairly stable, and plug-in technology fell by nearly one percentage point to just over 4.5%. Although diesel has fallen across the region in recent years, this fuel type still accounts for nearly a fifth of Italian sales, dipping slightly on the same period in 2022.

Swiss plug-in sales increased in the first half of 2023, sitting at 49% more than sales for the same period last year. Share for non-combustion vehicles is, once again, on the rise and is edging ever closer to two-thirds of the market, up nearly a quarter over 2022. According to local sources, there is a sense that most new vehicles being introduced in the market are either plug-in or hybrid, driving up the market. However, BEV sales have slowed.



Asia Pacific

Sales of hybrid and electric vehicles in Taiwan year-to-date reached almost 57,000 units, now accounting for a quarter of total volumes; MHEV and HEV totaling over 9%, BEVs 5.8% Full electric vehicle sales had an almost two-fold growth in 2023 compared to 2022 (3.1% vs 5.8% ).

The China Association of Automobile Manufacturers recently organized 16 leading automobile production companies in the market to sign a ‘Commitment Letter for Maintaining Fair Market Order in the Automotive Industry’. The commitment was made during the China Automotive Forum. Senior officials from the Association, along with marques such as FAW, Dongfeng, SAIC, Changan, BAIC, GAC, China National Heavy Duty Truck Group, Chery, JAC, Geely, Great Wall, Li Auto, XPeng, NIO and Tesla all signed up to the agreement.

The association also urged these 16 companies and other member enterprises in automobile production to abide by the Anti-Monopoly Law, relevant administrative regulations, guidelines, and rules; independently set prices; engage in fair competition; and jointly contribute to the industry's standardized, healthy, and innovative development.

The State Administration for Market Regulation (SAMR) of China announced the implementation of China’s national emission standards phase VI (B). The new stage’s revised requirements focus on pollutant emission limits for light vehicles and heavy-duty diesel vehicles. Both will need to surpass enhanced minimum limits starting from July 1, 2023.

A strategic partnership has been signed between Proton and Aapico Hitech, one of the largest auto parts companies in Thailand, which is set to supply exhaust emission control systems to Proton. This will be accomplished through Purem Aapico, a joint venture company set up by German exhaust component supplier Purem International and Aapico Hitech. Both companies penned the agreement to enter into a partnership in Thailand last August, with Purem – which is part of the Eberspacher Group – holding a 51% shareholding interest in the new business, and Aapico the remainder.

Chery has also launched the new Omoda 5 and Tiggo 8 Pro in Malaysia with CKD local assembly from production start, with 31 dealers all across the market. Additionally, the company announced that it has signed a services agreement with transportation logistics provider Tiong Nam Logistics Holdings to handle Chery’s spare parts warehousing in the market.



Americas

The Canadian light vehicle market saw another strong month in June with sales as estimated by DAC coming in at 161,901 units – up 12.6% from the same month last year. The market has now seen eight consecutive months of growth, with double-digit percentage increases in the last two months alone. Larger brands and groups significantly contributed to buoyant numbers, with General Motors up nearly 16% from last year. However, three lower-volume marques (Maserati, Land Rover and Jaguar) gained healthy market share too, with sales of 65.5%, 44.5% and 30.3% respectively, albeit from weak 2022 sales figures.

Ford has announced plans to discontinue its Transit Connect in the U.S. by the end of next year. The automaker had planned to build a next-generation model in Hermosillo, Mexico, starting in 2023, but recently scrapped the programme. The model will live on as a Europe-only model. Ford also plans to discontinue its midsize Edge crossover at the end of its lifecycle next year, ahead of converting its Oakville Assembly into an EV facility.

Mazda has confirmed its next-generation 2026 MX-5 Miata will be electrified. However, the automaker stopped short of saying what form the electrification will take—fully EV, hybrid, or plug-in hybrid.

Volvo Cars in the U.S. has delayed the introduction of its flagship electric vehicle, the EX90 SUV, by five to six months to mid-2024. The announcement was made due to the ‘complexity of the software code’ according to its CEO. LiDAR is also expected to feature in the brand’s EV model as standard equipment, currently optional on the Polestar 3.



About us

JATO Dynamics, founded in 1984, now has representation in over 51 countries around the world. We provide precision under pressure, providing the world’s most timely, accurate and up-to-date automotive information on vehicle specifications, pricing, sales and registrations for over 30 years. We offer more than just data, as we have watched the world change, and consumer mindsets alter with it we have been able to offer insights that help inform the industry. We are able to react to short-term market movements, plan for long-term developments and ultimately to meet the needs of our clients. Visit JATO at www.JATO.com for more information.



Contact


Donny Gow | Research Manager
donny.gow@JATO.com

Alice Song | Content and Communications Manager
alice.song@jato.com