Transaction Analysis trial: Make pricing decisions with precision

    Thank you for your interest in JATO Transaction Analysis. Our trial gives you access to high-quality insights based on real sales data, helping you understand true buyer behaviour and set robust pricing strategies with confidence.


    Why take part in this trial? 

    •  Price positioning insights: Compare advertised prices with actual transaction values to understand real market dynamics. 
    •  Configuration analysis: See what equipment and options buyers actually choose, with detailed fitment rates and pricing impact. 
    •  Market intelligence: Use validated sales data to inform your pricing strategy and stay competitive.


    *Whether you're an existing JATO customer or new to our services, we'd love to show you what Transaction Analysis can do. For those who aren't currently JATO customers, one of our sales colleagues will reach out to discuss your data requirements before we set up your trial.

    You'll receive access to one of the EU5 markets and one JATO segment of your choice showing 2024 data for 15 days, with up to three users per company.

    What are automotive segments

    Automotive segments are classification categories used by the industry to group vehicles based on size, price, functionality, and market positioning. Common segments include subcompact, compact, midsize, and full-size cars, as well as SUVs, trucks, and luxury vehicles.

    JATO regional segments allow the differences in the characteristics of the local markets to be easily analysed by people in the countries covered by the region, and also those querying from outside who are not familiar with local conditions.

    Micro cars designed for city use, normally under 3.5m.

    Mini off-road styled vehicles and crossovers designed mostly for urban use and marketed as much for lifestyle as use in off-road conditions. Approx overall length < 4000 mm

    Super mini vehicles designed for family use and budget motoring. Usually a hatchback.

    Small off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. Approx overall length 4000 - 4300mm

    Lower medium class vehicles for family use and the fleet market. Engine capacity is usually below 2 litres.

    Off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. No greater than 5 seats available. Approx overall length 4300 - 4600mm.

    Medium class vehicles for family use and aimed at the fleet market. Usually a sedan or a prestige small hatchback.

    Luxury off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. No greater than 5 seats available. Approx overall length 4300 - 4600mm

    Upper medium class family vehicles. The most common vehicle group in the fleet sector. Larger vehicles that provide increased comfort and interior space. Engine capacity is up to 3 litres for some models.

    Off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. Typically have 5 seats though may have optional additional seating Approx overall length 4600 - 4850mm

    Near luxury vehicles for the family and fleet market from prestige manufacturers. Larger vehicles that are more expensive and provide increased comfort and interior. Engine capacity is over to 3 litres for some models.

    Luxury off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. Typically have 5 seats though may have optional additional seating Approx overall length 4600 - 4850mm

    Luxury vehicles providing enhanced comfort aimed at the senior management level in the fleet market.

    Mid-sized and full-sized off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. Nearly all have 5 seats as standard or are optionally available with 7 seats. Approx overall length > 4850mm

    High-class luxury vehicles providing exceptional comfort aimed at the premium market.

    Mid-sized and full-sized luxury off-road styled vehicles and crossovers designed mostly for on-road and family use and marketed as much for lifestyle as use in off-road conditions. Nearly all have 5 seats as standard or are optionally available with 7 seats. Approx overall length > 4850mm